The facility will initially be accessible to consumers in Patna, Muzaffarpur and Bhagalpur.
Muzaffarpur:
Lychee connoisseurs can enjoy the most refined variety of succulent fruits this season without having to leave home and be exposed to the risks associated with the COVID-19 pandemic.
The “ Shahi Litchi ”, a specialty from the northern Bihar district of Muzaffarpur which obtained the Geographical Indication (GI) label a few years ago, is distinguished from other varieties because of its unique fragrance and its extra pulp. juicy which gives way to a seed smaller than usual.
It is now ready to be delivered to people’s doors thanks to a joint initiative of the government of Bihar and the postal service.
“Starting May 25, people can place orders on the horticulture ministry’s website horticulture.bihar.gov.in,” said Arun Kumar, district horticulture officer.
The facility will initially be accessible to consumers in Patna, Muzaffarpur and Bhagalpur and could be extended to “all districts of Bihar” if the response is favorable, he said.
“The postal service will provide free delivery within 24 hours. But only orders of two kilograms or more will be accepted,” said post general Muzaffarpur Ashok Kumar.
The measure was welcomed by lychee growers who were in a state of discouragement since the fruit had a very short shelf life and transportation became a challenge due to the national lockout.
“The lychees started to ripen, but lower than normal demand had been a problem. Growers hope the online delivery facility will help them bring back their ” ache din ” (good days),” said note Jayapraksh, CEO of Muraul Farmers. Producers Company, with which 750 fruit growers are associated, including 50 in “Shahi Litchi”.
“Farmers can now hope to make decent profits from this new market, which could emerge through online installation.”
“Due to the isolation, lychee growers have found it difficult to move their produce to markets. In addition, markets are also deprived of the usual hustle and bustle as people stay indoors, which leads to less demand, “he said.
The district collector released a communication earlier this week ordering that locations identified as lychee loading points or having processing units be allowed to operate beyond 6 p.m., the deadline for most activities. across the state.
The communication noted that “ Shahi Litchi ” is supplied in remote places like Mumbai, Delhi, Bangalore, Jaipur, Chennai and Agra and unless delivered within a certain time, the quality begins to deteriorate, resulting in lower prices.
(With the exception of the title, this story was not edited by GalacticGaming staff and is published from a syndicated feed.)
